Target group

This training is for all executives of Key account management and key account managers of the Würth Line.

Objective

This training focuses on the medium to long-term strategy of key account management in order to establish Würth as the one and only business partner as well to expand the business on a sustainable basis.

Content of the training

• Key Account Plan presentation – benefit from the feedback of your colleagues to further develop your account plan and strategy
• Your vision and setting strategic goals – How to identify the right business goals in Short- mid- and long-term?
• OKR – Objectives and Key Results – An agile management method that supports you and the team to achieve your goals
• MOST – Missions, Objectives, Strategy, Tactics – Work out a strategy to further develop your account
• Strategic Annual Meetings – Timing, structure and the right participants to gain customer commitment
• (International) Key Account Teams – Use the RASIC method to ensure a common understanding of roles and responsibilities
• Internal Key Account Management – How to get the buy-in of important people with the WUERTH organization?

Language

English

Note

For further dates, please check out our Learning Campus by clicking on the booking button below.