Masidef is mainly focused on DIY supplying the complete rante of DIY stores on the Italian market, t independent shops, purchasing groups and chains, whether they are domestic or multinational enterprises. Masidef is divided into five different business divisions:
- DIY Hardware Division; its most significant product families are:
- Furniture accessories
- Mass Retail Division
- Garden Division
- Online Division
- Shop fitting Division: planning of stores, supply of all the shelving components including fittings and the assembly and installation of all fittings.